K2 snowboarding

K2 Snowboarding was born in the US Pacific Northwest in 1987, K2 snowboarding has set the industry standard for technical innovation and manufacturing supremacy. As one of the world's leading snowboard brands, k2 snowboarding is credited with introducing pivotal technologies such as rocker, flatline, eco conscious construction as well as patented k2 conda boot and auto binding advancements. K2 snowboarding's success is anchored by unyielding commitment to the sport on all levels. 25 years later K2 continues to remain true to those Northwest snowboarding roots. Roots set in the basic idea of enjoying the mountains with friends. Most of the time that means pushing each other and the gear we use. After years of exploring the goodtimes and pushing progression, the Northwest has chopped and chiseled K2 intowhat it is today.